JPG is a historic brand, B2B specialist in the multi-channel sale of office furniture and supplies. The group was acquired in 2002 by the American leader Staples.
In 2008 and during 7 years of salary activity, I have developed the digital identity transformation of the brand in the French territory, but also the transformation of processes and businesses.
My activity combined both managerial responsibilities and operational management, while actively intervening in creativity : developing marketing strategies, facilitating digital activation campaigns, automate and organise the catalogue chain, manage the web environment and online/offline media.
Extracts
Web identity and functionality development
Email Campaigns
Campaigns / social games
E-shops
Catalog charters
Mail prospecting campaigns
Banners
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